To open such examples of Ukrainian giants to small and medium-sized businesses industries so that it would inspire them for their own transformations.
And as a consequence – to improve the national economy as a whole.
The event is covered in the publications of “Informator”, gorod.dp.ua, in social networks and on the personal pages of the participants of the School – owners and managers.
This is such an advanced form of word-of-mouth marketing when companies are developing in their customers such a strong belief in a feature / specificity of a product or service that evangelical clients sincerely and with no financial interest recommend others to buy and use a product.
And so, going to the most successful companies in the country, we want to know from theirowners and managers, how to make everyone talk about your company.